
The concept of ‘branding’ can be used by putting ISKCON’s 50th Anniversary logo on every ISKCON website, temple notice, temple poster, temple advertising and in many other places. Placing ISKCON’s 50 th Anniversary logo everywhere is important propaganda. The official logo can appear on ISKCON notices, memos, concession cards, vouchers, announcements, statements, letterheads, websites, position papers, news releases, communiqués of all description, bulletin boards, signs, briefings, manuals, fact sheets, handouts, flyers, minutes of meetings, notices, directories, reports – and the list goes on. On occasion, this may cost something, but many applications, like websites, are free.
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